DAY ONE

Whoever owns this, an operations lead, a retention lead, or you on the Monday after a stockout that hurt, needs six things on day one.

1. The stock report, with weeks of coverFor every active product, updated daily, with the date of the next inbound shipment.
2. Order-line dataEvery order and its products for at least two years, joined to customers, so repeat share, dependents and basket roles can be computed.
3. The change listEvery planned retirement, formula, supplier, pack or price change on a reorder product, with dates. Gaps are findings.
4. The subscription scheduleScheduled orders by product for the next 90 days, and what the platform does when a product is out.
5. Access to the email and SMS platformTo build the dependents segment, the back-in-stock flow and the notices, with the consent status of each contact.
6. A seat in the buying meetingThe right to see a purchase order before it’s placed and to ask what it does to the products regulars buy.

Do this

• Ask for all six in one message today. Whatever comes back slowest is where the business knows least about its own catalog.